8 Days A Week Case Studies

A partial list of brands 8 Days A Week books promotional models to represent:

AAFL
Aleve
Allstate
Altoids
American Greetings
AMP Energy
Amstel
Animal Planet
AOL
Aquafina
AT&T
AutoTrader.com
Axe Body Spray
Bank of America
Best Buy
Bud Light
Burger King
Bushmills
Cadillac
Char-broil Grills
Chevy
Chivas
Citibank
Clinique
Coca-Cola
Con Agra
Coors
Cover Girl
Dewar's
Diabet Aid
Discover Card
Dr. Pepper
Elektra
Emporio Armani Diamonds
Fiji Water
Flat Earth
Foster's Beer
FOX Sports
Frosted Flakes
GAP
Gatorade
Geico

Glenlivet
Guitar Hero
Heineken
Hershey’s
Home Depot
Hormel
HSBC
Hunt’s
Ice Mountain
Icebreakers Gum
International Male
International Trucks
Iridesse
Irish Mist
Jameson
Jelly Belly
Jockey
Jose Cuervo
Kellogg's
L’Oreal
Lawry's
LEGO
Lucky Magazine
Major League Soccer
McDonalds
MillerCoors
Mt. Dew
Nerf
Nestle
Nike
Novasoy
Nutella
Office Max
Old Style
Orlandi Valuta
ORTHOVISC
Outback Steakhouse
Override.com
Pedialyte
PEDIGREE
Peeps
Pepsi
Pop Secret

Pringles
PUMA
Rimmel London
Russell
Safeway
Samsung
Shoe Carnival
Sierra Mist
Simon Malls
Slim Jim
Smucker's
SoBe
SoftSheen-Carson
Sony
Sony Playstation
SPAM
Sports Illustrated
Sprint
Starbucks
Sunkist
Svedka
Tampico
Tanishq Jewelry
Target
Tetley Tea
Tide
Tiffany & Co
T-Mobile
Tropicana
Unilever
U.S. Army
Valvoline
Verizon
Vichy
Vigo
Walgreens
Walmart
Western Union
Westfield Shopping Centers
Willy Wonka Candy
Yu-Gi-Oh!

8 Days A Week Case Study

Promotion:
Tide’s You Make It Work, We’ll Keep It Clean campaign

Client Need:
75 Brand Ambassadors for a 3 day promotion executing in Miami, FL during the 2010 Super Bowl festivities

Promotion Structure:
Four block, outdoor footprint along Ocean Drive showcasing Tide and Tide’s Loads of Hope program
Four separate areas along the Tide Mile of Style including: a runway, the inflatable Style Studio and lounge, the interactive Stain Brain area, and a Tide Loads of Hope set-up

8 Days Staffing Solutions:
Per client’s request, provided 4 experienced Leads per shift
Booked over 75 Brand Ambassadors each day to represent Tide
Organized a Promotion Overview for all Ambassadors
Coordinated Ambassadors’ schedules and team assignments
Managed daily check-in calls from promotions teams
Responsible for event staff payroll

8 Days Talent Accomplishments:
Daily set-up and break down of event area
Delivered extensive brand messaging to consumers
Distributed bottles of water and samples of Tide
Encouraged guests to walk on the Everyday Runway
Helped consumers create their own Tide T-shirts
Managed computer kiosks
Helped consumers register for online photo retrieval
Raised sizeable donations for natural disaster victims
Placed Tide Loads of Hope laundry orders
Bundled and delivered Tide Loads of Hope wash orders
Posted consumer Messages of Hope for Haiti

Results:
“You guys did a fantastic job of putting this crew together! What a successful and amazing program we had thanks in large part to the wonderful staff!! Our clients have given us rave reviews about the experience and the energetic staff! Please send this email along to anyone who may have touched this program within your company as well as the staff members who made this program what it was! As always, you have been a pleasure to work with! Thanks a million!”

8 Days A Week's Events and Promotions Portfolio

Promotions Portfolio blog

Event Staffing and Promotions
Event Staffing and Promotions
Event Staffing and Promotions
Event Staffing and Promotions
Event Staffing and Promotions
Event Staffing and Promotions
Event Staffing and Promotions